Affirming Mental Health Services
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PRIVACY POLICY

Affirming Mental Health Services (AMHS)

 Last Updated: February 23, 2026


This Website Privacy Policy explains how personal information is collected, used, and protected when you visit the Affirming Mental Health Services (“AMHS,” “we,” “our,” or “us”) website.


This policy applies only to information collected through this website. If you become a client, a separate clinical privacy policy will be provided at intake. 


AMHS complies with applicable privacy legislation, including:


  • The Personal Information Protection and Electronic Documents Act (PIPEDA) 
  • The Personal Health Information Protection Act (PHIPA)

1. About AMHS

Affirming Mental Health Services is an Ontario corporation that provides administrative and practice support services.


Psychological assessment and therapy services are provided by individual professionals who are independently registered with the College of Psychologists and Behaviour Analysts of Ontario (CPBAO). 


Each registered professional acts as a Health Information Custodian under PHIPA with respect to personal health information collected in the course of care.

2. Information Collected Through This Website

Information You Provide

If you contact us through a website form, email, or phone, we may collect:

  • Name  
  • Email address  
  • Telephone number  
  • General inquiry information  

Please avoid including detailed medical or highly sensitive personal information in website contact forms.


Technical Information

When you visit our website, we may automatically collect:

  • IP address  
  • Browser type  
  • Device type  
  • Pages visited  
  • Date and time of access  

This information is used to maintain website security and improve website functionality. 

3. How Website Information Is Used

 Information collected through this website may be used to:

  • Respond to inquiries  
  • Provide information about services  
  • Assist with appointment scheduling  
  • Maintain website security and performance  
  • Comply with legal obligations  


Information submitted through the website is not sold or rented. Marketing emails are not sent without consent, in accordance with Canada’s Anti-Spam Legislation (CASL). 

4. Online Scheduling

If you book an appointment online, you will be directed to Jane App, a Canadian electronic health record platform used by registered professionals affiliated with AMHS.


Information submitted through Jane is governed by separate privacy terms and the clinical privacy policy provided at intake.

5. Cookies

This website may use cookies to enhance functionality.


You may disable cookies in your browser settings. Some features of the website may not function properly if cookies are disabled.

6. Security

Reasonable administrative and technical safeguards are used to protect information submitted through this website.


However, no method of internet transmission is completely secure. If you prefer not to transmit information electronically, you may contact us by telephone at (807) 697-5550.

7. External Links

This website may contain links to third-party websites. AMHS is not responsible for the privacy practices of external sites. 

8. Contact Information

Affirming Mental Health Services

1001 Ridgeway St, Suite 38

Thunder Bay, ON P7E 5H8

Phone: (807) 697-5550

Email: info@Affirming.ca


If concerns are not resolved, you may contact:

 

Information and Privacy Commissioner of Ontario

www.ipc.on.ca 

We acknowledge that we live and work on the traditional lands of the Anishinaabe, including the people of Fort William First Nation. Thunder Bay is located within the territory covered by the Robinson-Superior Treaty of 1850. We recognize the enduring presence, cultures, and contributions of Indigenous Peoples, and we approach our work with respect for the historical and ongoing impacts of colonization on health and well-being. 

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